2 December

How to Turn a WordPress Website into a Progressive Web App for Higher Conversion?

From the last few years, it has been observed that over 50% of the web traffic across the globe came from mobile phones. These statistics clearly state the importance of mobile responsiveness. With the entire mobile sites out there, how to serve users with a different set of services and mobile experience. A perfect approach is to turn your existing WordPress website into a Progressive Web App (PWA). This requires expertise and for that consulting the WordPress Web development company is the right decision to make.

What is a Progressive Web App (PWA)?

We hope you’re already familiar with what PWA is. To recall; PWAs are basically mobile sites based on JavaScript framework delivering an app-like experience to the users. They behave like simple web pages but have similar functionality to a mobile app.

A PWA must have the following elements:

  • Fast – It should load in three seconds.
  • Reliable – It should load even under low internet speed.
  • Alluring – It should engage the user in the experience.
  • Responsive – Compatible with different devices of different sizes.

You don’t need to code your whole website again to integrate PWA features. As per your website structure, there are different ways to design a PWA.

What are the Benefits of WordPress PWA?

It’s easy to analyze the pros of building a WordPress PWA. Each business situation is unique so Hiring  WordPress Developer to avail of the benefits of creating a PWA for your website is crucial.

  • PWA runs straight from the mobile browser.
  • They are free from all sorts of App store reviews and approval methods.
  • It is easy to launch and update PWA without external interference.
  • It is easy for users to access the website across multiple platforms.
  • Data usage is reduced & storage space is not occupied as no downloading is needed.

How WordPress Plugin is used to build PWA?

Investing in WordPress PWA website gives users an engaging experience. They can access your website using their mobile browser. If you want to convert a WordPress website, you can simply produce functional web apps in just a few steps. You can use a WordPress plugin to perform the whole job smoothly. If you prefer to manage the whole process yourself, there are several techniques to design the PWA. There isn’t one standard way to follow.

Why Invest in Google’s PWA Standards?

Since using a plugin might bring multiple results, Google created a checklist breaking down everything it needs to build a PWA. There are several baseline items required for a website to be a PWA. Google also breaks down additional features that will label a PWA as excellent.

The following items must be checked and tested as a minimum viable product before launching your progressive web app to the public.

What are the key elements of a Progressive Web App?

  • The website is served over HTTPS
  • Pages on tablets and mobile devices are responsive
  • All app URLs load while offline.
  • Metadata generated for Add to Home Screen
  • The site works across different browsers
  • Page transitions don’t feel like they block on the network

How to choose a WordPress PWA Theme?

Maintaining continuity in your brand is quite important. You can pick a theme resembling your actual website. Several plugins offer customizable themes for your PWA. You can also use a separate plugin from WordPress Development Services to add a theme to your web app.

What are the tips to build a WooCommerce PWA?

When building a PWA, first identify the API from which to access the data. If you use the WooCommerce plugin for WordPress, you can use the REST API. The Super Progressive Web App has specific functions to transform your WooCommerce shop into a PWA.

When building a WooCommerce PWA, keep necessary things in mind to enhance the user experience. Before launching, double-check that:

  • Payments are correctly integrated.
  • Users can smoothly browse different products.
  • The payment system is trustworthy under weak connection.

Wrapping Up

As we saw, people are consuming mobile content rather than the desktop. Businesses have to focus on offering unique stuff to engage the user’s attention. PWAs can work as a solution to enhance the mobile experience for the users and improve mobile conversions and engagement. When building a WordPress PWA, just check the above parameters properly before making the final decision. If you want to get timely assistance from experts, consult WordPress India by simply exploring the website.

Frequently Asked Questions


What is Progressive Web App (PWA)?

PWA is one of the most discussed technologies across the globe. It is not possible that you are having an e-commerce website and you haven’t heard about the word “PWA”. Installing web apps on the phone has become a possibility. PWA is the future of web development having features like native mobile apps.

Why WordPress PWA Integration?

According to reports, 40% of E-commerce sale is generated from mobile phones which will further reach 45.7% till the end of 2020. Looking at the facts of mobile driving more online sales, WordPress has made a smart decision to get benefitted from PWA with a better user experience.

Is PWA the Future?

Progressive Web Application (PWA) is truly considered the future of multi-platform development because of its application on several devices, the improved speed, and the easiness that requires no installation or updates. Its availability on both Android and iOS makes PWA an app of the future.

Author: Wordpress India

WordPress India is one of the leading and prominent WordPress Development companies in India with its specialization in WordPress theme and plugin development.

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